Gourmet's Adventures With Ruth

Ready for yet another foodie travel show? If it stars the eponymous Ruth Reichl we certainly are. According to Mediaweek, Gourmet Magazine has our beloved Editor-in-Chief jet setting between international culinary schools with film and television stars happily tasting and reacting along the way. Coming along for the ride is American Airlines who is spending beaucoup bucks for signage, 30-second spots, magazine ads, website road blocks and corporate sponsorship of the Gourmet Institute Cooking School.